Open the “Emails” menu, “Newsletter”. Sending takes three steps, for each language of your shop:
- Write: the subject and the content, with text and images;
- Preview: check how it looks;
- Send: to your subscribers.
Test before sending
As long as the “Online shop” switch is off, sending is a test. Turn it on to send the newsletter to your real subscribers.
Tips
- A short, precise subject;
- one main idea per newsletter: a new product, a promotion, an event;
- send regularly, but not too often.
Each newsletter contains an unsubscribe link, as required by law.
See also: How do I create promotions and offer free delivery?, How do I manage customers and loyalty?, Which emails are sent automatically to my customers?.